Reinventing Customer Loyalty with
Blockchain Loyalty Rewards Program

Maximize the value of loyalty rewards programs by using blockchain to unlock efficiencies, reduce costs and provide a safer loyalty experience to customers

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Enabling Brands to Overcome Major Loyalty
Challenges with Blockchain

Move beyond the common challenges of traditional loyalty programs with the power of blockchain to
embrace better customer retention, lower costs

Global Connectivity

Not every customer is willing to purchase a similar sort of gift card! Customize gift cards for your customers, use them to convert, retain and re-engage your targeted audience.

Enhanced Transparency

As all the loyalty reward points that are earned and redeemed by customers are stored in a public ledger, Blockchain makes it accessible to anyone, anytime promoting transparency.

Seamless Tracking

Every data in the loyalty program is updated in real-time and also accessible by customers and brands, which allows easy point tracking in multiple loyalty programs.

Data Visibility

Blockchain overcomes the challenge of carrying multiple cards to use different loyalty programs by customers and companies tracking all data with different tokens.

Secure Transaction

Let your customers have the freedom to send gift cards with every communication channel including email, social media or simply a text message.

How our Blockchain Loyalty
Program Works?

Most customers found loyalty programs confusing and overly complicated leading to lower engagement rates and a lack of loyalty. Novus enabled brands to build transparent and secure blockchain-based loyalty rewards systems where customers' loyalty points are tokenized.

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Start with a loyalty program infrastructure
Tokenized Loyalty Rewards stored in the Mobile Wallet
Enable User Management and Internal Exchange
A secure User Management System
Control over Loyalty points creation, trading and redemption
Blockchain Ledgers to ensure Data Auditability & Traceability

One Program, Benefits for All

Blockchain Loyalty Platform for Merchants

Merchants can grab all the benefits of using a blockchain-powered loyalty program with Novus that gives them complete control over every aspect of the loyalty program. From rule management to prevention of fraud & rule violation, they can do it all, while providing a wide range of high-value rewards like Crypto, Fiat, or NFT to customers.

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Blockchain Loyalty Platform for Users

With blockchain programs, customers not only get more security during transactions but also get lesser fraud cases. Customers earning cryptocurrencies for rewards have more freedom to trade or shop at NFT stores for both digital and physical goods. Another benefit for customers is that cryptocurrency reward is global, convertible, and never expires.

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Exclusive Blockchain Loyalty Program Offerings by Novus

Loyalty Platforms

We enable you to launch a (Distributed Ledger Technology) DLT-based loyalty platform where you can reward your customers in the form of fiat, crypto, and other assets for completing basic activities, promoting transparent and flexible earning and spending rules.

Community Portals

We offer community-based portals based on blockchain where your customer can interact with others and earn tokens for completing social activities (likes, shares, reports, and others).

Safe systems

We focus on improving the security of your reward platform with the help of blockchain's cryptography encryption mechanism protecting against hacker attacks & data misuse.

Hyper-Personalized Campaigns

We make use of highly-targeted loyalty programs based on block chain's immutable records of customer identity and behavior to build more customized loyalty campaigns for better business results.

NFT rewards

We encourage customers to be a part of your loyalty program and boost engagement using contests and other engaging programs that offer NFTs as rewards with special perks and bonuses for NFT holders!

Cost-Effective NFT programs

You no longer need to spend on system management with NFT-based reward programs that come with lesser costs and use smart contracts to define rules and autonomously trace transactions

Catering to the Needs of Different Industry Verticals

With new technologies evolving every year, blockchain customer loyalty programs are now used by several businesses across
industries to keep customers coming back for more and achieve higher retention rates.

Food & Beverages

Making use of blockchain in loyalty programs to offer rewards in the form of Bitcoin on every food order. E.g. Shake Shack

Aviation

Blockchain loyalty programs are used where miles are converted into rewards & added to digital wallets. E.g. Singapore Airlines

Banking & Finance

Banks partnered with retail stores to offer reward points on every purchase using bank cards at stores. E.g. Amex and Boxed

Automobiles

Using loyalty programs to reward customers where they can use them to purchase goods and services from car manufacturers. E.g. BMW

Gaming

Gaming companies are using the NFT loyalty program where users can redeem rewards for in-app game purchases. E.g. 'Gods Unchained' game

Fashion & Beauty

Making use of blockchain in loyalty programs to offer rewards in the form of Bitcoin on every food order. E.g. Shake Shack

Need help with Blockchain Loyalty Program?

Are you struggling with low redemption rates, security concerns from customers, and lower customer loyalty? Connect with the experts of Novus today to unlock the power of the blockchain loyalty program and gain immense benefits!

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Frequently Asked Questions

  • What do you mean by a blockchain-based loyalty program?
  • A blockchain-based loyalty program can be defined as a loyalty system where customers can earn rewards in the form of tokens when they engage with the brand. These rewards can be redeemed for cryptocurrency or fiat money like USD, INR, etc.
  • Which blockchain network shall I use to build a loyalty program?
  • Depending on the different project requirements and client preferences, businesses can set up a loyalty program on any blockchain network of their choice. For any queries or help in choosing the right one, consult with our specialists and pick the one that fits your business needs.
  • How does a loyalty program based on blockchain work?
  • Making use of smart contracts, a blockchain loyalty program enables brands to record every transaction in the form of blocks on the blockchain network & automate the process of reward allocation and redemption without putting too much effort.
  • What about the cost that it takes to build a blockchain loyalty program?
  • There is no way to calculate the exact development cost of building a blockchain-based loyalty program. However, you can connect with the Novus team to discuss your requirements and give you a brief estimation of the cost.

Loyalty Blogs

nfts the future of rewards and loyalty programs

Unlocking the Future of Loyalty Marketing with Crypto and NFTs

Posted on April 13th, 2022 by Robert

blockchain technology to transform loyalty rewards program

How Blockchain Technology Powers Loyalty Rewards

Posted on March 2nd, 2022 by Robert

what loyalty program functionalities will mesmerize a business in 2023

What loyalty program functionalities will mesmerize a business in 2023

Posted on January 7th, 2023 by Robert

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